Jeffrey Reynoso, DrPH, MPH

Executive Director

Dr. Reynoso is the Executive Director of the Latino Coalition for a Healthy California. For over 10 years, he has worked as a public health practitioner advancing health equity and social justice for disenfranchised communities in California and Latin America. He received his Doctorate in Public Health from the Harvard T.H. Chan School of Public Health, an MPH at UC Berkeley, and BA at UCLA. Previously, he was a doctoral fellow in Total Health Promotion at Kaiser Permanente, Southern California Region, where he focused on designing innovative programs to address food insecurity. While at Harvard, Dr. Reynoso served as the Editor-in-Chief of the Harvard Journal of Hispanic Policy. Dr. Reynoso previously worked as a public health fellow with Congressman Raul Ruiz, 36th Congressional District, focusing on healthcare and public health policy issues in the Eastern Coachella Valley and was a Management Fellow at the County of San Diego Health & Human Services Agency working on issues related to the Affordable Care Act implementation. At Kaiser Permanente National Community Benefit, he worked as a Safety Net Partnerships Graduate Intern focusing on disparities improvement and quality initiatives. Dr. Reynoso is a son of immigrants from Mexico and grew up in California’s Central Valley and North San Diego County.


Interim Executive Director, Rebecca De La Rosa

Rebecca DelaRosa, MPA

Deputy Director

Rebecca DeLaRosa is an experienced health advocate in policy making and coalition building — having worked for the California Legislature and numerous non-profit organizations for the past ten years. As the Director of Legislative Affairs, she focuses on the development of policy priorities for LCHC. During her time in the Legislature, she worked on health and social justice issues ranging from clean drinking water access, driver licenses for all immigrants, and farmworker housing. While earning her Masters in Public Administration at Columbia University, she researched the effects of immigration enforcement by local government on crime reporting as part of her work with Human Rights Watch. She also conducted research on workplace diversity while working at Catalyst, a non-profit organization that promotes workplace inclusiveness for women. Prior to receiving her Masters, she received her Bachelor of Arts in International Relations from UC Davis.

Imelda Plascencia

Consultant, Health Policy Outreach Senior Manager

Imelda S. Plascencia is the Health Policy Outreach Senior Manager for the Latino Coalition for a Healthy California, based in Los Angeles. Her passion for health justice developed through her commitment to immigrant rights and LGBTQIA advocacy as a community organizer and social justice advocate. Previously, as the Project Manager of Health Initiatives for the Dream Resource Center of the UCLA Labor Center, Imelda developed various programs with and for undocumented communities. She is a co-founder of the Collective of Immigrant Resilience through Community Led Empowerment (CIRCLE) Project, Queer Dream Summer, the Healthy California fellowship, and a lead author of Undocumented and Uninsured: A Five-Part Report on Immigrant Youth and the Struggle to Access Health Care in California. She obtained her B.A. in Chicana/o Studies from the University of California, Los Angeles and resides in southern California where she loves to hike.

Adriana Mora

Health Policy Outreach Coordinator

Adriana Mora is the Health Policy Outreach Coordinator for the Latino Coalition for a Healthy California. She manages the outreach and health education efforts of the organization. Adriana works closely with Promotores on various projects such as Oral Health, Diabetes Awareness, and Nutrition. Prior to joining LCHC Adriana worked for one of the Federally Qualified Health Centers serving the Sacramento area. She provided in-home health education to underserved families. Adriana received her Bachelor of Science in Neurobiology, Physiology, and Behavior from the University of California, Davis.

Juan Carlos Verdin

Health Policy & Communications Associate

Juan C. Verdin received an Associate of Arts in Sociology from Sacramento City College and is currently attending California State University, Sacramento. Originally from Los Angeles, Juan moved to Sacramento and joined Brown Issues, an organization devoted to serving underrepresented youth in Sacramento. He established a Brown Issues chapter at Natomas High School in North Sacramento where he is continuing his work with high school youths to address the importance of health justice. He encourages underrepresented youth to advocate for a diversity of issues, as well as organizes and engages youth on events throughout California, including type 2 diabetes awareness and the #SodaKills campaign.

Bryan Rangel-Alvarez

Policy Communications Coordinator

Bryan Rangel-Alvarez is the Policy Communications Coordinator for the Latino Coalition for a Healthy California. He manages rapid response and communication efforts. Bryan received his Bachelor of Science in Human Biology from the University of California, Merced. Prior to joining LCHC Bryan supported the UC Davis pipeline program Prep Médico, which focuses on enhancing diversity in the physician workforce. Bryan is an aspiring physician whose interest include health disparities, mentoring the next generation of healthcare leaders, and working with underserved communities.


Health Equity Associate

Kimberly K. Gudino grew up in South Sacramento where she experienced social inequities in education and healthcare first hand. Her exposure to these social inequalities prompted her to find her voice and become civically engaged. She joined Brown Issues with the motivation to help address some of the social ills that plague far too many Latinx communities and transitioned her personal experience into advocacy. Ms. Gudino developed and presented youth-centered workshops related to the importance of universal high quality affordable healthcare coverage, the negative health impacts sugar sweetened beverages, and the high cost of mass-incarceration in promoting safe and healthy communities. Today, she serves as the Brown Issues Rosa Parks Middle School Advisor where she is tasked with helping to provide youth with social-emotional support programing and acts as an LCHC ambassador that introduces health advocacy campaigns to youth and their families. Kimberly aspires to learn more about how community voice can better inform policy design and implementation. Ms. Gudino is in pursuit of her Bachelor of Arts in Criminal Justice from California State University, Sacramento.

Monica Mares

Executive Assistant

Monica Mares is the Executive Assistant for the Latino Coalition for a Healthy California. She manages the internal affairs of the organization and provides administrative support to the staff at LCHC. Monica received her Bachelor of Arts in Geography/Environmental Studies from the University of California, Los Angeles. Prior to working at LCHC Monica worked as an intern at the City of Sacramento-District 5 and assisted with community development projects in Oak Park. Monica grew up in South Sacramento and is an aspiring public health and health policy professional. She is passionate about community development and building relationships between non-profit organizations and the community in order to educate, serve, and support those that are underserved and underrepresented.